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Book

Jim Signorelli

StoryBranding

Creating Stand-Out Brands Through The Power of Story
Book

Aswath Damodaran

Narrative and Numbers

The Value of Stories in Business
Article

Elizabeth Segran

These 5 Startups Used Snapchat To Boost Their Brand (And So Can You)

These brands jumped on Snapchat early and have reaped the benefits. They spill their secrets here.
Article

Andy Raskin

The Greatest Sales Deck I’ve Ever Seen

It’s Zuora’s, and it’s brilliant. Here’s why.
Book

Gary Vaynerchuk

Jab, Jab, Jab, Right Hook

How to Tell Your Story in a Noisy Social World
Livre

Dan Heath

Ces idées qui collent

Pourquoi certaines idées survivent et d’autres meurent
Book

Peggy Klaus

Brag!

The Art of Tooting Your Own Horn Without Blowing It

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